Wise Acre has launched a new line of frozen tea treats for adults called Frosteas.
The company's aim--"Take back the frozen dessert isle and make products for adults." For each recipe, they sweeten organic, fresh-brewed teas and tisanes with molasses or honey remember their mottos, "No fruit!" and "It must taste great in gin or vodka." Yum! In addition to the taste appeal, New Yorkers are instant fans of the company's "smart ass" attitude. Their president, Jim Picariello, says, "What other food companies call 'Quality Control,' we call 'Taste each batch and make sure it tastes awesome enough'." Hah! They are currently available primarily in East Coast chains like Whole Foods, Wegmans, and Hannafords, though they are hoping to expand to the Midwest soon. Unfortunately, their website is down (too popular?) but you can read more about their Frosteas here. Perhaps I can get my hands on some soon... I'll let you know how it is!