Iced Matcha Lattes

Over the weekend, I went to a Brooklyn barbecue (Don't worry--they had veggie kebabs!) and made one of my favorite Summer tea drinks: Iced Matcha Lattes. All it takes is matcha, a bit of sugar, milk/soymilk, ice, and a whir of the blender. They're quick and they tend to go over very well at barbecues, parties, etc. (in part because they can be mixed with alcohol easily, but, hey, it's a party). One friend usually refuses to drink tea ("I just want coffee") and loved it. Another, a chef, liked it so much that he wants to make matcha ice cream later this Summer. Cool! How do you get your friends to love tea?